The story behind the Air Jordan 4

The story of the Air Jordan 4 begins in 1989, when Nike launched its fourth collaboration with famous basketball player Michael Jordan. The Air Jordan 4 was designed by Tinker Hatfield and marked a milestone in the evolution of the Jordan shoe line.

The Air Jordan 4 was praised for its innovative design, which included features like T-shaped eyelets for a snug fit and a mesh upperside for improved breathability. It was also the first Jordan shoe to include a suspension system for better cushioning and a more comfortable feel on the court.

Since its launch, the Air Jordan 4 has seen several re-releases and iterations, including collaborations with artists and brands such as Eminem, KAWS and Off-White. The pair has also become an iconic shoe for fashion fans and sneaker collectors.

In addition to its performance on the court, the Air Jordan 4 has also been praised for its distinctive style. The original design included leather and nubuck stripes, along with rubber accents that added a pop of color. Modern reissues have retained this aesthetic heritage, while bringing updates to fit current trends.

Today, the Air Jordan 4 is considered one of the most important and influential Jordan shoes of all time. It continues to fascinate basketball fans and fashion enthusiasts, with regular reissues celebrating its legacy and impact on culture.

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